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Upfluence

Social media marketing platform that focuses on the utilization of influencers to maximize engagement

8.2

61 Votes

Revolutionary Influencer Marketing Platform

Upfluence is a comprehensive, cloud-based influencer marketing and social media management platform. It is designed to facilitate seamless collaborations between brands and influencers, and to optimize social media campaigns.

Key Features

Influencer Search and Discovery: Upfluence houses a robust database of over 3 million influencers, spanning various social media platforms. With advanced search filters, brands can discover influencers based on demographics, engagement rates, or niche interests.

Relationship Management: Upfluence streamlines collaboration processes, providing tools to manage and maintain relationships with influencers. It enables direct contact with influencers, contract negotiations, and performance tracking.

Campaign Management: With Upfluence, brands can create, launch, and manage campaigns. It offers detailed analytics to monitor influencer performance, track campaign progress, and assess ROI.

Performance

Upfluence is highly praised for its performance capabilities. Its influencer search tool is incredibly effective, allowing brands to find the perfect influencer match for their campaigns. The relationship management tools are intuitive and user-friendly, making it easy to maintain healthy, beneficial relationships with influencers. The campaign management tools are comprehensive, providing a complete overview of campaign performance and insights.

Usability

While offering a plethora of features, Upfluence maintains an intuitive, user-friendly interface. Its design is clean and straightforward, making it easy for users of all technical skill levels to navigate. The platform is also known for its responsiveness and speed, providing a seamless user experience.

Customer Support

Upfluence offers extensive customer support, with a dedicated team available via email, phone, and live chat. Users have reported that the support team is highly responsive and knowledgeable, providing timely and effective solutions to any issues that arise.

In conclusion, Upfluence is a powerful tool for anyone looking to streamline their influencer marketing efforts. It combines superior search capabilities, effective relationship management, and comprehensive campaign management in a user-friendly platform, supported by an excellent customer service team.

Highest-Rated Features:

  1. Influencer Scoring
  2. Influencer Collaboration
  3. Campaign Analytics

Lowest-Rated Features:

  1. User-Generated Content (UGC) Management
  2. Content Approval
  3. Influencer Segmentation
Company
Upfluence
HQ Location
New York, NY
Year Founded
2013
LinkedIn® Page
https://www.linkedin.com/company/2956735 (91 employees)
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